Pearson Frank is partnered with a Niche Award-winning Performance Marketing and Advertising agency based close to South Yarra / Cremorne train and tram stops. They are looking for a Performance Marketing Manager who has a good understanding of Online Marketing Ecosystem and is very passionate about the delivery of for all the client projects.
Working closely with the Head of Client Services on key commercials, driving revenue and a premium client experience, ensuring continued retention and growth of clients. You will be working across different projects for Strategy, Implementation, Cross-Channel collaboration, managing executives and brainstorming with teams.
The current Melbourne team is around 57 people compromising of Digital Designers, Digital producers, Marketing automation experts, SEO/SEM/PPC specialists , AM , PM , Performance Marketers .
What you will be doing
* Manage and coordinate the delivery of performance strategies; Scale and optimize the client's digital marketing investments.
* Create strategies and ad operations including SEM and Optimisation, Social, Email Marketing and Database Acquisition, Content Marketing, and Publishing.
* Work with platforms such as AdWords and Facebook, MailChimp and CRMs helping the team deliver campaigns and lead generation targets.
* Manage and coordinate content and campaign updates for various paid and organic strategies.
* Control the tempo of marketing and technology for the clients, maintaining and operating at a consistent business rhythm and communicate in a cohesive and respective manner.
What are we looking for
* Experience with Campaign Strategy Development and Presentation with proven experience with reporting and Optimisation.
* Ad ops experience in Set-up, Configuration, Bidding and Budgeting
* Tag Management and Analytics Configuration, UTM Sources
* Campaign understanding of SEM, SEO, Outreach, Social, EDMs
* Analytics and Dashboard Reporting
* CRM and Marketing Automation
* Adwords, Doubleclick, GDN, Display and Facebook business manager
* Google Analytics, Tag Management, Live Dashboards SAAS
* MailChimp / similar Email marketing
* CRM systems like Salesforce or Infusionsoft (Keap)
* Shopify eCommerce / other hosted eCommerce platform.
What is on offer
* Award-winning Marketing & advertising agency.
* An amazing office-based very close to the train and tram stops.
* Well-defined career path and progression.
* A great team environment to work in with regular team events.
* Flexible working hours.
*Please mention your VISA Status/Working Rights in your resume*
SEO, SEM, PPC, Digital Marketing, Web & Digital, Google Ad, Digital Marketing Specialist, Performance Manager